Print Materials
From business cards to coupons, banners to table tents, flyers to direct mail - physically printed materials have been the biggest part of my career. Below are select examples of work I’ve done across various print mediums.
Shared mail insert adapted with COVID-related images of Sport Clips Stylists in masks and letting recipients know that stores were back open with COVID safety related changes.
Shared mail insert adapted post-COVID with new photos and letting recipients know about Sport Clips' Clean Commitment program.
Direct Mail - Adapted with COVID-related images of Sport Clips Stylists in masks and letting recipients know that stores were open again with COVID safety related changes.
Neighborhood Marketing Coupons used by Franchisees in local store marketing efforts, customizable by Creative Team or through online print portal with custom offers, coupon codes, and store locations.
Season Ticket & "Limited Edition" Season Ticket - Sold by Franchisees as a "Buy 6 for the price of 5" (or similar discount) with punch-out locations to track redemptions.
Hand Sanitizer label created featuring "Sport Clips Strong" logo to brand white-labeled hand sanitizer made available to stores during COVID-19.
Hand Soap label created featuring "Sport Clips Strong" logo to brand white-labeled hand sanitizer made available to stores during COVID-19.
Badge for Sport Clips 2019 National Huddle (Conference) with participant name and where they're from to go around neck in sponsored lanyard.
Various Elements for 2019 National Huddle (Conference). From top-left: Wayfinding signage backgrounds; Relief Fund Prizes & Sponsors poster; Phone Charging Station Wrap; Conference Center Backlit Signage with Sponsors
"25 Years" Poster that started with Sport Clips' 25th year in business at the National Huddle. Click through to see a video of all created + more back story.
Mirror Cling for Sport Clips "Instant Replay" promotion in 2017.
11x17" Easelback POP sign for Sport Clips Instant Replay Promotion in 2015
Promotional kit for "Haircuts with Heart" Program. From top-left, going clockwise: 2 Vertical Banners showcasing the program & community efforts; FAQ document; Mirror Cling; Rack Card explaining the program and national programs; temporary tattoo design.
Various Signage & Collateral for Sport Clips Online Check In/App. From top-left going clockwise: In-store signage for Sport Clips App and then Online Check In; Flyer for Online Check In; A-Frame (Sandwich Board) Sign; Business Card
Various Signage & Collateral for Sport Clips Online Check In/App. From top-left going clockwise: Vertical banner for in-store promotion of all the different ways to check in online; table tent (front and back); floor decal with QR code people could scan while waiting to download app.
Sport Clips COVID-19 Store Re-Opening Kit (1 of 2) From top-left going clockwise: Social Distancing Sign that doubles as App Download QR Code; "Clean Certified" Mirror Cling; Signage Planogram; Table Tent (both sides); Yard Signs/Handheld Signs for Out-of-store Marketing
Sport Clips COVID-19 Store Re-Opening Kit (2 of 2) From top-left going clockwise: Window sign talking about steps taken for safety; back-of-house poster covering safety standards, window sign covering Online Check in, various signs for services & restrictions.